#ForeverThankfulUAE online campaign launches saluting frontline workers in the UAE
The first online campaign to salute frontliners in the UAE has been launched with a hashtag encouraging everyone to share their messages of support with a special Instagram filter that you can use.
The #ForeverThankfulUAE campaign is an initiative inspired by the ‘Clap for Our Carers’ movement in the UK. The initiative aims to unite residents and citizens of the UAE to show support to those who are caring for COVID-19 patients. Messages posted using the hashtag and the filter will be broadcast through a live installation at the Al Garhoud Private Hospital, where staff will see the greetings and messages to show encouragement and support to frontliners.
“To utilize my platform to give thanks to all the people working in the frontline in the UAE showing them support, gratitude and encouragement is the least I can do. These key workers deserve more than just an acknowledgment as they are our heroes. I hope this initiative goes global and everyone can share their thanks,” said Mohammed Sultan Al Habtoor in a statement.