The Jeuns

‘Equifax partners with Google Cloud Vertex AI to enhance model, scores, and data ingestion speed’

April 19, 2024 | by The Jeuns

Equifax, a leading consumer credit reporting agency, announced that it is leveraging Google Cloud’s Vertex AI platform to enhance its systems and accelerate data ingestion processes and new product launches. CEO Mark Begor emphasized the importance of driving AI innovation to achieve the company’s growth goals through products like Ignite and Interconnect.

The deployment of Equifax’s proprietary explainable AI, along with Google Vertex AI, across various platforms such as Ignite and Interconnect, allows for faster and more predictive model development on the Ignite platform. This enables clients to connect their data with Equifax’s unique data through the identity resolution process, providing a comprehensive view of consumers.

Equifax’s cloud transformation has been a key focus, with the company reporting first quarter revenue growth of 7% year-over-year, reaching .39 billion, with net income of 4.9 million. The combination of innovative platforms and vast datasets enables faster data processing, analytics, and the introduction of new products and services.

Begor highlighted that Equifax’s cloud infrastructure processes data 5x faster than its legacy applications, with plans to complete its cloud transformation, consolidate data centers, and achieve cost savings of 0 million annually by 2024. The company aims to further enhance its EFX.AI offerings with higher performing models, scores, and data products.

The progress towards completing the cloud transformation allows Equifax to focus on expanding innovation, new products, and entering new markets. With over 70% of total revenue in the new Equifax Cloud at the end of the quarter, the company is working towards reaching 90% by the end of the year.

Overall, Equifax’s partnership with Google Cloud’s Vertex AI platform signifies a commitment to AI-driven growth, enhanced customer experiences, and continued innovation in the data analytics space.


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